Launching Dec 2026

Quiver

An iOS app that breaks down the posts creators save — and hands the whole library to Claude, ChatGPT, or any AI tool.

Industry
iOS App & AI Infrastructure
Location
Great Falls, MT
Scope
iOS App, Backend & MCP Server, Design System, Launch Site

What it is

Quiver is an iOS app for content creators. Save the posts that stop your scroll, get a plain-language breakdown of how each one works, and bring the whole library into Claude, ChatGPT, or any AI tool you use — through a hosted MCP server.

Tap share on a TikTok, Reel, or Short, pick Quiver, add a note, and you're back to scrolling. In the background Quiver reads what's said and what's on screen, breaks down the hook, structure, pacing, and call to action, and files it in a folder. Later, your AI tool can draft scripts from the formats you already rate.

It started as Cairn, a personal recall tool, and was repositioned and renamed in September 2026. The native app, backend, pipeline, and MCP server carried over; the audience, analysis, design system, and every word of copy are new.

The loop

Quiver — iOS
Save, break down, use — rendered from Quiver's own design tokens: navy ink on an air background, one sky moment per screen, butter for status, and a marker highlight behind quoted on-screen text.

The launch site

The Quiver landing page: the headline Save the good stuff. Turn it into what's next, a waitlist form, the Quiver mascot, and a phone showing the app's Library screen
quivercontent.app — a liquid-gradient hero, the mascot, and the real Library screen. Live screenshot.
The problem section of the Quiver landing page on navy: You already find great content. You just have nowhere to put it, above three illustrated cards
The problem band, before a sticky phone scroll-scrubs through saving, the breakdown, and the library.

The decisions

What the build actually required.

01

Reposition without starting over

Quiver began life as Cairn, a personal recall tool. When the audience that cared most turned out to be content creators, the product was renamed and rebuilt around them — but the share extension, extraction pipeline, database, and MCP server all carried over. A new name, a new design system, and new analysis on top of infrastructure that already worked.

02

Protect the one-second save

The whole product dies if saving feels slow. The native iOS share extension writes the save and dismisses immediately — you're back to scrolling in under a second. Transcription, reading the on-screen text, and the format breakdown all happen after the sheet is gone.

03

Describe the format, never show the video

Every save gets a breakdown — format, hook, structure, pacing, call to action, and on-screen text — written plainly so a creator can reuse the shape. Quiver never stores, plays, or shows a frame of anyone else's post; it links out to the original. That rule shapes the product, the copy, and the App Store review.

04

Make the library work in any AI tool

The payoff isn't inside the app. A hosted MCP server exposes the whole library to Claude, ChatGPT, Cursor, or any MCP client, so a creator can say "write three scripts from the hooks I saved this month" and get drafts grounded in posts they already know work. Every tool description is UX copy.

05

Measure the cost before setting the price

Early estimates of per-save cost disagreed with each other by roughly 17×, so the price isn't set from a guess. Real processing cost gets measured against a real library first; the plan and the 100-saves-a-month cap follow from that number, and the cap is enforced in the database, not the client.

Under the hood

App
React Native + Expo, native iOS share extension, TypeScript strict
Backend
Node service on Railway, Supabase Postgres with row-level security and pgvector
Pipeline
Post → transcript + on-screen text → format breakdown → embedding → semantic search
AI access
Hosted MCP server with OAuth — Claude, ChatGPT, Cursor, and other MCP clients
Design
Token-locked "Sky" system: three typefaces, a 30-icon custom set, Lottie mascot moments
Landing
Astro on Cloudflare, scroll-scrubbed product demo, Supabase-backed waitlist

The landing page and waitlist are live at quivercontent.app. The app runs on device with the backend and MCP server deployed; the App Store launch is planned for 1 December 2026.

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